ChatGPT visibility
See whether ChatGPT recommends your business
ChatGPT is where many people now ask which product to buy or which business to choose. Orbie tracks how it answers your customers' questions, who it recommends, the pages it relies on and how it describes you.
How ChatGPT chooses
How ChatGPT decides which businesses to name
It searches the web for most buying questions
For questions about products, services and local businesses, ChatGPT usually runs its own web searches and cites the pages it used. In our measurements it searched before 87% of its answers to shopping questions.
It favours pages it can quote
Lists, reviews, comparisons and expert pages that state clear facts are the sources it cites most. A business missing from those pages is often missing from the answer.
Its crawler has to be allowed
ChatGPT search uses OAI-SearchBot to read pages. A robots.txt rule that blocks it can keep a site out of ChatGPT's answers.
Shopping answers use product data
For product questions, ChatGPT can show product cards built from structured product data and reviews, so complete product information matters as much as the page copy.
What Orbie tracks
Your visibility on ChatGPT, next to every other engine
Visibility and position
How often you are recommended for each question, how early you are named, and your share of voice.
Who wins instead
The competitors named in your place, and on which questions.
The sources behind the answer
The pages, lists, reviews and retailers the engine relied on.
How you are described
Sentiment, the strengths and concerns it repeats, and any wrong facts.
FAQ
ChatGPT visibility questions
How do I know if ChatGPT recommends my business?
Ask the questions your customers ask, without your name in them, several times in a clean chat, and record whether you are named. Orbie does this at scale across your market and reports your visibility with confidence ranges.
Why does ChatGPT recommend my competitors and not me?
Usually because the pages it searches (lists, reviews, comparisons) mention them and not you, or because your own pages don't use the words customers use. The sources it cites show where to start.
See how AI recommends your business
Book a 30-minute call. We'll show you who AI recommends in your category, and what it takes to be one of them.